IJAM - Volume 20 – N°3 Spring 2018 (PDF)

Volume 20 n° 3  —  V203-E
ISBN : 1480-8986
Publication year : 2018

IJAM - Volume 20 - No 3

 

Culture and Media: The Attention Challenge

Stéphanie Peltier,
Mamoudou Touré

Does the Web Diversify the Visibility of Books? Evidence From French Data

   
Angela Besana,
Anna Maria Bagnasco,
Annamaria Esposito,
Alessia Calzolari
It's a Matter of Attention: The Marketing of Theatres in the Age of Social Media
   
Guy Morrow Distributed Agility: Artist Co-management in the Music Attention Economy
   
Philippe Tassi Media: From the Contact Economy to the Attention Economy
   
 

Marketing Research

Carole Martinez,
Florence Euzéby,
Jeanne Lallement

The Importance of the Venue in an Information Search: Online Ticket Purchase in the Performing Arts

   

Yi Lin,
François Colbert

Chinese Opera and the International Market
 

Company Profile

   

Anne Gombault,
Didier Selles

Louvre Abu Dhabi: A Radical Innovation, But What Future for French Cultural Influence?